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        "rendered": "Private Label vs White Label: which solution to choose to launch your cosmetics brand?"
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        "rendered": "<blockquote><p><span style=\"color: #111111;\"><span style=\"font-family: Arial, serif;\"><span style=\"font-size: small;\">Two approaches are available to entrepreneurs wishing to launch their own cosmetics range: Private Label and White Label.<\/span><\/span><\/span><\/p><\/blockquote>\n<p><span style=\"color: #111111;\"><span style=\"font-family: Arial, serif;\"><span style=\"font-size: small;\"><strong>Here is how to choose.<\/strong> <\/span><\/span><\/span><\/p>\n<p><span style=\"color: #111111;\"><span style=\"font-family: Arial, serif;\"><span style=\"font-size: small;\"><strong>Private Label<\/strong>: the formula is developed specifically for your brand, from A to Z. This is the solution for a unique positioning, differentiating performance and formula protection.<\/span><\/span><\/span><\/p>\n<ul>\n<li><span style=\"color: #111111;\"><span style=\"font-family: Arial, serif;\"><span style=\"font-size: small;\"><strong>Lead time<\/strong>: 8 to 16 weeks.<\/span><\/span><\/span><\/li>\n<li><span style=\"color: #111111;\"><span style=\"font-family: Arial, serif;\"><span style=\"font-size: small;\"><strong>Investment<\/strong>: higher. <\/span><\/span><\/span><\/li>\n<\/ul>\n<p><span style=\"color: #111111;\"><span style=\"font-family: Arial, serif;\"><span style=\"font-size: small;\"><strong>White Label<\/strong>: you choose an existing formula from our catalogue and apply your brand. Ideal for a fast launch, market test or limited budget.<\/span><\/span><\/span><\/p>\n<ul>\n<li><span style=\"color: #111111;\"><span style=\"font-family: Arial, serif;\"><span style=\"font-size: small;\"><strong>Lead time<\/strong>: 3 to 6 weeks.<\/span><\/span><\/span><\/li>\n<li><span style=\"color: #111111;\"><span style=\"font-family: Arial, serif;\"><span style=\"font-size: small;\"><strong>Investment<\/strong>: accessible. <\/span><\/span><\/span><\/li>\n<\/ul>\n<blockquote><p><span style=\"color: #111111;\"><span style=\"font-family: Arial, serif;\"><span style=\"font-size: small;\"><strong>Our advice<\/strong>: start with White Label to validate your concept, then move to Private Label to assert your identity and stand out permanently.<\/span><\/span><\/span><\/p><\/blockquote>",
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        "rendered": "<p>Two approaches are available to entrepreneurs wishing to launch their own cosmetics range: Private Label and White Label. Here is how to choose. Private Label: the formula is developed specifically for your brand, from A to Z. This is the solution for a unique positioning, differentiating performance and formula protection. Lead time: 8 to 16 [&hellip;]<\/p>",
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